Redhill-based MultiCIG is continuing its success this year after being named the UK’s largest independent producer of electronic vaping devices.
The ranking was published in grocery sales magazine The Grocer’s Top Product Survey of 2015, using information compiled by consumer analysis group, Nielsen.
Christian Mulcahy, business development director at MultiCIG, said: “MutiCIG is delighted with these latest results. Not only does the Nielsen data highlight the success MultiCIG has achieved over 2015, but it also gives an indication for the future of e-cigarettes in 2016: The data showed a total category increase in sales of 18.6 per cent, proving that electronic devices remain extremely popular as an alternative to traditional tobacco.”
Since its launch in 2013, MultiCIG has enjoyed great success in the industry, winning several awards, most recently receiving the Retail Industry Award for best product launch of the year for its range of MultiVAPE e-liquids in September.